Press kit

Everything you need to write about Tavala: a paragraph you can quote, the facts, and the images. Facts checked on 24 October 2026.

Tavala in one paragraph

Tavala is a private, offline-first personal finance app for people whose money crosses currencies. It tracks budgets, expenses, debt payoff and net worth in 155 currencies and 96 cryptocurrencies, on iPhone, iPad, Android, Mac and the web, with or without a bank connection. Tavala is free to start without an account and is made by Tavala LLC.

The name is Tavala, with an a. It is a personal finance app, not Tovala, the smart oven.

The facts

As of 24 October 2026. Prices are the web prices in US dollars; the app stores show local prices.

  • What it is: a budget and expense tracker with debt payoff plans, net worth, trips and projects, shared spaces and Ask Tavala, an AI assistant that is off until you turn it on.
  • Platforms: iPhone (iOS 15 or later), iPad (iPadOS 15 or later), Android (Android 8.0 or later), Mac (macOS 13.5 or later) and the web at app.tavala.io.
  • Currencies: 155 currencies and 96 cryptocurrencies, with the exchange rate kept on every entry.
  • Offline: every screen works without a connection, and the app starts without an account.
  • Price: free forever to start. Tavala Plus is $39.99 a year or $6.99 a month. A Group pass shares one space with up to six people for sixty days for $4.99 once.
  • Bank connections: optional, read-only, through Plaid, for banks in the United States and Canada: $39.99 a year or $3.99 a month per bank, on top of Plus.
  • Data: on the device without an account; with one, in a database hosted in Ireland, in the EU. No ads, and data is never sold.
  • Company: Tavala LLC, Sheridan, Wyoming, United States. Founded by Dejan Bogatinovski (LinkedIn). More on the about page.

Logos, the frog and the founder

Use them as they are: no recolouring, stretching or effects.

  • App iconPNG, 1024 by 1024Download
  • Wordmark, for dark groundsPNG, 602 by 176, transparentDownload
  • The frogSVG, scales to any sizeDownload
  • The frogPNG, 393 by 546, transparentDownload
  • Dejan Bogatinovski, founderJPG, 800 by 800Download

Screenshots

The store screenshots, 1080 by 1920. Select one to open the full-size file.

  • The Home screen: What's Left, this week's money in and out, and the latest entries
  • Quick capture: a typed sentence becomes an entry in one tap
  • Budgets that show what is left, with a ring for the month and a bar per category
  • The Money tab: wallets, savings goals and debts in one place
  • The debt payoff planner with a debt-free month
  • Reports: where the money went, by month and by category

Contact

Write to support@tavala.io with "Press" in the subject.